Align Your Offers to Meet Your Goals
Happy Monday! Last week, we talked about setting clear revenue goals for 2025. This week, let’s dive into how to align your offers to meet those goals.
Here’s the truth: your offers should work together like pieces of a puzzle, each one building momentum for the next. Let’s break it down into primary steps:
Share Your Knowledge (Free Stuff)
Start by giving your audience a reason to pay attention. Offer valuable insights for free to establish your credibility and pique curiosity.
Build a Following (Low-Cost or Community-Building Offers)
Create a space where prospects can begin to feel connected. Think webinars, Q&A calls, or workshops with a low entry fee to get face-time and build relationships with people who value your expertise.
Have a Scalable Core Offer
Your core offer is your bread and butter—the service or product that generates revenue. Something simple for your team that you can scale is best.
Maximize Profits Without Proposals and Sales Calls
Not every offer needs a one-on-one sales pitch. High-value upsells, exclusive packages, or follow-up services for existing clients can boost your bottom line.
This week, take a closer look at your key offers. Can you name them. Are they aligned to build your business? Let’s make it easy.
You’ve got this!
Carolyn
